The Lessons You Only Learn Once You Start Growing a Pilates Studio
Opening a Pilates studio and growing a Pilates business are two very different challenges. Fern Bentley, founder of Radiant Pilates, shares the lessons she's learned expanding beyond her first studio, from building better systems and managing profitability to developing her team, delegating responsibility and protecting the client experience as the business grows.
Why Your Pilates Studio Doesn’t Need to Appeal to Everyone
Does your Pilates studio need a niche to stand out? Joni Jacobs of The Pilates Company explores why building a clear studio identity isn't necessarily about appealing to one specific audience. From defining your values to creating a consistent client experience, she shares how studios can attract the right clients by being clear about what they offer.
Building a Pilates Brand People Actually Remember
What makes a Pilates brand genuinely memorable? Nicci Rowlands, founder of PilatEASE CIC, shares how she grew her business from one studio to six across the North East without losing the personality and values that made it different. From building a recognisable identity to creating a genuine community, Nicci explores why the strongest brands are built on how people feel, not just how they look.
When Everyone Has a Reformer, What Makes a Pilates Studio Stand Out in a Growing Market?
As Reformer Pilates becomes more widely available, simply having reformers is no longer enough to stand out. Laura, founder of Sculpt Pilates, shares what she believes sets independent studios apart, from great instructors and thoughtful teaching to strong client relationships, community and consistently delivering a great experience.
How much does it really cost to open a Reformer Pilates studio?
Does opening a Reformer Pilates studio really require a six-figure fit-out? Nathan Bethell breaks down where your money actually needs to go, where you can save and the costs new studio owners need to plan for.
Opening Is Just the Beginning: What Happens in the First five Months of a Pilates Studio?
Opening day can feel like the finish line. In reality, it's where the real work begins. Five months after opening Santéva, Haydee Diaz shares the lessons, surprises and challenges that only started once clients came through the doors.